How Much Does Life Insurance Cost for Canadians?

Life Insurance Costs in Canada. What to Expect in 2025
Life Insurance Costs in Canada. What to Expect in 2025

Life insurance provides financial support to your loved ones if you pass away. The cost can vary significantly depending on factors such as your age, health, lifestyle, and the coverage you choose.

In this guide, we’ll examine the average life insurance costs in Canada, the factors impacting premiums, and strategies for getting the best price for your coverage.

What Is the Average Cost of Life Insurance in Canada?

The average cost of life insurance in Canada can range from $13 to over $100 per month for every $100,000 of coverage, depending on the personalized nature of insurance pricing.

Here are a few examples:

  • A healthy 30-year-old might pay around $13/month for a basic $100,000 term life policy.
  • In contrast, a 60-year-old smoker might pay premiums exceeding $100/month for the same coverage.

According to the Canadian Life and Health Insurance Association (CLHIA), the national average for life insurance protection per insured household was $509,000 in 2024 (Canadian Life and Health Insurance Facts, 2025 Edition). However, the specific amount of coverage you need will depend on your unique goals and financial situation. Key factors to consider include:

  • Unpaid debts like mortgages, car loans, or credit card balances
  • Future financial obligations, like your children’s education expenses
  • Ongoing living expenses for your dependents
  • Funeral and final expenses
  • Legacy or charitable giving goals

A good guideline is to choose coverage that’s 10-15 times your yearly income, but a detailed need analysis with a financial advisor will help you find a more precise figure.

How Do Life Insurance Companies Calculate Your Premiums?

Insurers Calculate Your Premiums based on various personal risk factors
Insurers calculate your premiums based on various personal risk factors

Life insurance companies use a process called underwriting to assess your personal risk factors and, based on these pieces of information, determine your premium rates. During this process, insurers will consider:

  • Your age, gender, and overall health
  • Your lifestyle, including smoking status and engagement in high-risk activities
  • Your family’s medical history
  • Your occupation and income

As part of the underwriting process, you may be required to complete a health questionnaire and/or undergo a medical exam. The insurer will then assign you a risk rating, which is used to set your premium price.

Insurers use statistical data and actuarial tables to calculate the likelihood of a person with certain characteristics passing away within a given timeframe. They then use this information to determine the premium they need to charge to cover the potential payout and maintain profitability.

Now, we will detail how each factor above affects your life insurance policy costs.

Factors Impacting Life Insurance Costs in Canada

Find out which factors impact the cost of Life Insurance in Canada
Find out which factors impact how much life insurance costs in Canada

Insurance companies calculate your personalized premium based on your likelihood of passing away during the policy’s term, also known as your mortality risk. A combination of factors affects your final insurance premiums, and here’s how each one contributes.

Age

Age is the most impactful factor for life insurance rates. As you get older, your premiums increase significantly because insurance companies see you as more likely to pass away during the term and require a payout.

Premiums increase with each birthday, and the cost difference becomes more dramatic in later years.

Example: Average Monthly Premiums for a Male Non-Smoker ($500,000 Coverage)

Age10-Year Term20-Year Term30-Year Term
30$29.67$31.29$33.50
40$44.96$71.49$112.75
50$136.32$235.62$388.00
(Note: These are illustrative sample rates and your actual quote will vary.)

As you can see, premiums increase significantly as the applicant ages, especially when comparing rates for a 30-year-old to those of a 50-year-old.

Gender

Women generally pay lower premiums than men because they have a longer average life expectancy. According to Statistics Canada, the life expectancy gap between men and women has historically been significant. While the gap has narrowed, women still tend to outlive men, leading to a lower statistical risk for insurers

Example: Average monthly premiums for a $500,000, 20-year term policy (non-smokers)

AgePremiums for WomenPremiums for Men
25$15.00$20.00
35$25.00$35.00
45$55.00$75.00
55$95.00$125.00
(Note: These are illustrative sample rates and your actual quote will vary.)

Smoking Status

Smokers often pay much higher premiums, sometimes 30% to 300% more than non-smokers. This is because it is a leading cause of preventable death in Canada and is directly linked to cancer, heart disease, stroke, and respiratory illnesses. To qualify for non-smoker rates, you must typically be free of all nicotine and tobacco products (including vaping and marijuana use) for at least 12 months.

Example: Average Monthly Premiums for a 20-Year, $500,000 Term Policy

AgeNon-Smoking WomenSmoking WomenNon-Smoking MenSmoking Men
40$33.27$90.37$44.96$138.60
50$82.73$233.64$136.32$380.16
(Note: These are illustrative sample rates and your actual quote will vary.)

To qualify for non-smoker rates, you generally need to be nicotine-free for at least 12 months.

Health & Family Medical History

Pre-existing health conditions, poor health, and a family history of serious illnesses can lead to higher life insurance premiums. Insurance companies look at your health and medical history. They want to see your chance of getting conditions or illnesses that could affect how long you live.

Some health conditions that may result in higher premiums or even denial of coverage include:

Family medical history is also considered, as certain conditions like heart disease, diabetes, and some cancers can have a genetic component. If you have a family history of serious illnesses, your premiums may be higher.

Example: Impact of Diabetes on a 20-Year, $500,000 Term Policy (Non-Smoker)

AgeWomen without DiabetesWomen with DiabetesMen without DiabetesMen with Diabetes
40$33.27$48.41$44.96$67.44
50$82.73$124.10$136.32$204.93
(Note: These are illustrative sample rates and your actual quote will vary.)

Lifestyle & Occupation

Engaging in high-risk hobbies or having a dangerous job can result in higher premiums, as insurers see these activities as raising the chance of premature death.

High-risk hobbies, such as skydiving, scuba diving, rock climbing, motorsports, and private piloting, may result in a “flat extra” fee – an additional dollar amount per thousand dollars of coverage.

Dangerous occupations that could lead to higher premiums include:

  • Logging and forestry workers
  • Fishers and related fishing workers
  • Roofers
  • Construction helpers
  • Truck drivers
  • Farmers, ranchers, and agricultural managers

Your driving record and criminal history may also be considered, as reckless driving, DUIs, and criminal convictions can indicate a higher level of risk.

Type and Amount of Coverage

The type of life insurance policy you choose (term vs. permanent) and the amount of coverage you require will directly impact your premium costs. Generally, larger coverage amounts and permanent policies are more expensive than term insurance with lower coverage.

Term life insurance provides coverage for a specific period, typically 10, 20, or 30 years, and is generally the most affordable option. Permanent life insurance, such as whole life or universal life, provides lifelong coverage and often includes an investment component, making it more expensive.

Example: Term vs. Whole Life Monthly Premiums ($500,000 Coverage for a 45-Year-Old Non-Smoker)

Type of PolicyPremiums for WomenPremiums for Men
Term Life$51.25$71.49
Whole Life$434.25$522.00
(Note: These are illustrative sample rates and your actual quote will vary.)

As you can see, whole life insurance premiums are significantly higher than term life premiums for the same coverage amount.

How do Added Riders Affect The Cost of a Life Insurance Policy?

Life insurance riders are optional add-ons that provide additional coverage and benefits beyond the base life insurance policy. Some common riders include:

  • Critical illness rider: Pays out a lump sum if you are diagnosed with a covered critical illness, such as cancer, heart attack, or stroke.
  • Family insurance rider: Extends coverage to your spouse and/or children, providing additional protection for your family.
  • Accidental death & dismemberment rider: Provides an additional payout if death occurs due to an accident or if you suffer a covered dismemberment, such as the loss of a limb or eyesight.
  • Disability waiver of premium rider: Waives your life insurance premiums if you become disabled and unable to work, ensuring that your coverage remains in force even if you can’t make payments.

Adding riders to your life insurance policy will raise the total cost, as they give you more protection and benefits. The cost of each rider will depend on factors such as your age, health, and the specific coverage provided by the rider.

Consider carefully which riders you really need. Compare the extra cost to the benefits. An insurance agent can help you decide which riders fit your budget and needs.

How to Get the Best Price on Life Insurance in Canada

To secure the most affordable life insurance premiums, consider the following strategies:

Buy early

Purchase life insurance when you’re young and healthy to lock in lower rates. As you age, premiums generally increase, so starting early can result in significant savings over the life of your policy.

Quit smoking

Being nicotine-free for at least 12 months can qualify you for non-smoker rates, which are significantly lower than smoker premiums. The difference in cost can be substantial, with smokers paying anywhere from 30% to 300% more than non-smokers.

Maintain a healthy lifestyle

Living healthily can help avoid higher insurance costs. It is recommended to build good habits, such as exercising regularly, maintaining a healthy weight, and managing conditions like diabetes or high blood pressure. This will not only help you improve your overall health but also reduce the risk of premium increases due to medical conditions.

Choose term insurance

Term life insurance usually costs less than permanent insurance. This makes them a more affordable option for many people in Canada. If your main goal is to provide financial protection for your loved ones and family during your working years, term insurance may be the most cost-effective option.

Avoid overinsuring

Only purchase the amount of coverage you need to keep premiums manageable. While it’s important to have sufficient coverage to protect your family’s financial future, overinsuring can lead to unnecessarily high premiums.

Compare quotes

Get life insurance quotes from different life insurance providers to find the best rates. Because each insurer has its own underwriting guidelines and pricing strategies, comparing options can help you find the most affordable policy for your needs.

Work with a broker

An experienced independent insurance broker can help you compare policies from various insurers and find the most suitable coverage for your needs and budget. They can also offer helpful guidance and support during the application process that you can take advantage of.

What Sets Your Life Insurance Cost
What Sets Your Life Insurance Cost

The bottom line

The cost of life insurance in Canada varies greatly. Costs depend on factors like age, gender, health, lifestyle, and coverage amount. Learning about these factors helps you find good rates and affordable insurance.

Remember, life insurance is mainly to protect your family if you die unexpectedly financially. Cost matters, but getting enough coverage is most important. It is recommended to consult with an insurance agent to review your needs and find comprehensive, affordable life insurance.

What factors affect the cost of life insurance in Canada?

The main factors affecting life insurance costs in Canada are your age, gender, health/medical history, lifestyle behaviors, occupation, policy type, length of term, and amount of coverage. As you get older or represent higher mortality risk, rates increase.

Why does life insurance cost more as you get older?

Life insurance costs more as you age because older individuals statistically have a higher risk of passing away during the length of the policy, meaning insurance companies are more likely to have to pay out on your claim. Higher risk equals higher premiums.

How much does smoking increase life insurance rates?

On average, smokers pay between 50-100% more for life insurance compared to non-smokers of the same age and gender. Smoking significantly increases health risks, so insurers charge smokers higher premiums.

Should I choose term or permanent life insurance?

Term life insurance is the more budget-friendly temporary coverage option, while permanent insurance is meant to last your entire life but costs significantly more. Term policies suit most families' needs at affordable rates.

How much extra will insurance riders increase my premium?

Common life insurance riders like accidental death, critical illness, or waiver of premium can increase your base rate anywhere from 10% to over 100% depending on the rider and your personal risk factors. Avoid unnecessary add-ons to keep costs down.

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Written by Ben Nguyen

Ben Nguyen is Lifebuzz Canada's principal author and content director. As an insurance expert and industry veteran, Ben is renowned for his extensive knowledge of life, health, disability, and travel insurance products.
Drawing from two decades of experience, Ben specializes in breaking down complex topics into simple, easy-to-understand articles that empower readers to make informed insurance and financial decisions.